ND, IU success leads to increased merchandise, apparel sales

Indiana University apparel is for sale at the Savannah Student Center at Indiana University Northwest in Gary. IUN marketing professor Subir Bandyopadhyay said it is well-known that merchandising sales fluctuate with the school’s performance on the field or court. The Indiana University men's basketball team is currently ranked No. 1.

December 13, 2012 11:16 am  • 
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