The Times evolves, shows commitment to NWI

2014-03-16T00:00:00Z The Times evolves, shows commitment to NWIMatt Saltanovitz matthew.saltanovitz@nwi.com, (219) 933-4089 nwitimes.com

MUNSTER | As the local and national media landscape has evolved, The Times Media Co. has shown its strong commitment to Northwest Indiana and upheld its reputation as a vanguard for innovation.

In the age of smartphones and tablets, The Times has expanded beyond the printed page to give accurate, up-to-the-minute information to its readers.

Online and mobile readership have been taking off. Mobile page views have more than doubled over the past year, and page views on nwi.com surpassed 12 million for the first time in January.

"We are committed to providing our readers with the most timely, accurate news," said Times Publisher Chris White. "We know our audience holds us to the highest standard, and we strive to go above and beyond daily."

Mobile readership has been exploding, said Porter County General Manager Debbie Anselm. The company also had more than 2 million page views on its mobile site in January, as compared to less than 1 million in the previous January.

According to the most recent circulation numbers, The Times has shown continued stability during a time of contraction among many media companies.

The Times also has been reaching more readers through social media. In January, the number of readers who liked The Times Facebook page grew to 21,287, an increase of more than 14 percent.

"Our audience is changing as is the platform we use to provide our content," said Director of Audience Development Kim Bowers.

And the workload continues to grow with new and more challenging internal and external projects at NWI Headline Graphics, a full-service digital graphics shop affiliated with The Times.

In the past year, the media company saw changes in its leadership team. White, a leader with more than 20 years experience who has run newspapers in Ohio and Oklahoma, took the helm as publisher and John Tucker, a news industry veteran, came aboard as vice president of sales.

A Times-backed effort to unify the region has earned the media company a 2013 Community Leadership award from the Inland Press Association.

One Region was founded in 2008 and has 16 action initiatives covering areas such as health care, environment, education, veterans issues and public safety.

"We are pleased with this honor," Times Executive Editor William Nangle said. "However, One Region is a program we believe in and pursue, not for recognition but for the prospect of positive results benefiting the region."

Judges commended The Times for taking the lead in helping the three-county region in Northwest Indiana work together for the good of everyone in the area.

Its peers in the media industry also acknowledged the exemplary work of The Times in 2013. The media company earned multiple honors from associations including the Society of Professional Journalists' Indiana Professional chapter, the Hoosier State Press Association, the national chapter of the Society of Professional Journalists and the Chicago Headline Club.

Further demonstrating the company's commitment to investing in Northwest Indiana, a new folder was installed at main press in 2013. The folder folds newspaper pages as they feed through the press during the printing process.

The Times is the only daily newspaper printed seven days a week in Northwest Indiana, and the purchase of the new folder, along with other capital investments over recent years, demonstrates its commitment to the region.

The Times Media Co. serves Northwest Indiana and Chicago's southeast suburbs in Illinois. The company publishes The Times, nwi.com and specialty publications such as Shore and BusINess magazines.

Copyright 2014 nwitimes.com. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

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