The Times Media Co. has reconfigured responsibilities within its advertising department to best serve the organization and its parent company Lee Enterprises Inc., said Times Publisher Bill Masterson Jr.
Lisa Daugherty has been appointed to the position of corporate director of classified sales for Lee. In the newly created role, Daugherty and Dave Worstell will direct Lee's existing and emerging Lee-wide sales initiatives. Worstell is sales and marketing director at The Billings (Mont.) Gazette.
Daugherty will continue to be director of advertising for The Times and will assume responsibilities as general manager of The Times' Crown Point office.
Paul Farrell, vice president of sales and marketing at Lee, said Daugherty was instrumental in directing The Times' sales organization during the launch of Marketplace, Jivox and several other key digital offerings. Farrell said Daugherty's efforts helped The Times earn Lee's Enterprise of the Year award.
Daugherty also has been a standing member of Lee's Ad Director Steering Committee for the past two years and "been a valuable contributor to the success of many of our recently launched Lee-wide sales programs."
"This just goes to show the quality of individuals we have here at The Times of Northwest Indiana," Masterson said. "Lisa's job allows her at the corporate level to play a major role in shaping the direction of the entire company."
As a result of Daugherty's new assignments, others in The Times' advertising department will be taking on additional responsibilities.
Debbie Anselm will continue to be general manager for The Times' Porter County office. Anselm will lead retail advertising for The Times.
Eric Horon continues as the operations and major accounts manager, but will be responsible for all rate approvals, contracts, credit approvals and advertising system controls and issues. Horon also will oversee niche advertising sales.
Jeff Precourt continues as The Times' Munster office advertising manager, but also will be responsible for heading up all categories of business within classified advertising including recruitment, automotive and real estate.
All position changes are effective immediately.