NEW YOU

A New You In 1 Hour

2014-05-19T12:15:00Z A New You In 1 Hour nwitimes.com
May 19, 2014 12:15 pm  • 

Life is good.

Sure, you might be getting older, but you are determined to not allow the birth date on your driver’s license get you down. You eat a healthy diet, exercise every chance you get and greet each morning with enthusiasm of the sweet day ahead.

Yet, with age often come physical changes we would love to do without. “People often feel much younger than what they see staring back at them in the mirror,” says Dr. Sreek Cherukuri, a board-certified facial plastic surgeon and Northwest Indiana’s leader in minimally invasive, no-downtime cosmetic procedures of the face and neck. “For some, their life situation has changed, and they simply want to do something for themselves. They want to look five to ten years younger, refreshed and natural.”

In a search for a less invasive procedure coupled with long term results, Dr. Cherukuri came up with The Weekend Lift. Created in 2003, the procedure is a mini-facelift and gives an overall lift to the neck and lower third of the face. A worthwhile alternative to a full facelift, The Weekend Lift focuses primarily on trouble spots such as the neck, jowls, mid-face and the lines around the nose and mouth

“Back in the ’80s and ’90s, everyone had the philosophy of ‘tighter is better,’” explains Dr. Cherukuri, who has performed this procedure on hundreds of patients throughout the Midwest. “No one wants that look anymore. The main thing my patients are looking for in cosmetic surgery is ensuring that it is not only safe, but results in the most natural look possible.”

The surgery itself takes an hour using local anesthetic, with the pre- and post-op adding roughly half an hour to the entire procedure. The incisions are small and recovery is short. Besides a bit of minor surgical swelling that might occur during the healing process, most patients generally report little to no pain with the surgery, and recovery often is about the length of a weekend. Plus, the cost of The Weekend Lift is drastically less than a traditional facelift. “Getting a traditional facelift done here in the Northwest Indiana area can cost you up to $20,000, while The Weekend Lift starts under $4,000,” says Dr. Cherukuri, whose “Weekend Lift” patients range from 40-75 years of age. “Despite all of the advantages of the procedure, the absolute best thing is the fact that getting the procedure done makes people feel better about themselves.”

Not sure if the Weekend Lift is right for you? Consider heading into Dr. Cherukuri’s office for a free consultation.

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